--- title: Structured Content: Writing for AI Assistants and Search slug: structured content --- ### Guide ### Why Structured Content Wins Structured content blends human readability with machine comprehension, making your business easier for AI to understand. ### How to Create It - Write short, factual paragraphs. - Pair each section with related schema types. - Include timestamps and data sources. ### Payoff Publishing structured content ensures both people and AI assistants find your insights valuable.